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Posts Tagged ‘long board’


Cameron Lawrence is Colorado Dreaming as he hits the snow and the streets in the same day/night.

 

Incase you didn’t get enough of the Never Summer Soldier a couple of weeks ago we’re bringing it back again this week. The Soldier is Never Summer Team rider Cameron Lawrence’s favorite board…we can’t seem to get him off it!

 

Last week at summer camp Woodward @ Copper introduced a new camp activity with their fleet of Never Summer Longboards. Woodward @ Copper has several awesome spots for longboard shredding and the longboarding activity is quickly becoming one of the most popular camp activities. We’re psyched that Woodward is now able to introduce the sport to dozens of new long boarders each week!

 

The Never Summer Soldier is the bomb when you’re bombing hills. Super fast, low center of gravity, and locks your feet in like a vice. Check out the GoPro footy from the camera mounted to the deck for an up close and personal look at speed and stability.

 

We made the Tyrant a drop-thru. Told you it was stiff, low, fast. The ultimate in street slaying versatility. We told you the Revolt was the ultimate freeride deck. Just cruising or hitting the steepest switchback we told you this deck does it all. Sean Knapp and Ross Lietz wanted to prove it. We let them…

 

The Never Summer Heist is often imitated, never duplicated. Cameron Lawrence is often imitated, never duplicated. The Heist DT is a born leader in freeride flex decks and Cameron Lawrence is a born freeride flex deck shredder. Check them both out right here.

 

Ladies and Gentlemen, introducing the 2012 Never Summer Soldier. The Soldier is a beast of a downhill longboard. The drop-thru rocker profile lowers your center of gravity for better stability and locks your feet in like a vice. Our exclusive VLSC construction provides a responsive and stable platform while the RDS Ride Stabilization smooths out even the roughest of roads.
42″ long x 10″ wide
34.5″ wheel base

 

Spring has sprung early here in Colorado! Unfortunately Mother Nature didn’t treat us very well on the snow side this year. Fortunately that means we’ve been able to dust off our longboards early and shred some asphalt…in April. Every cloud, or lack there of, has a silver lining. Check out this mini-movie from last years highlights to get you pumped up for some longboarding!
The 2012 Never Summer Longboard lineup has been posted right here on the website…check it out!

 

What can we say? Never Summer loves Colorado and we love a good longboard slide…dirt slides, cement slides, asphalt sides, and even puddle slides. Mark Riley is back at it again showing you what longboard freeriding is all about. This time Mark is rocking the Never Summer Revolt. Freeriding isn’t the future, it’s the present and that’s why you too should be rocking the Never Summer Revolt.

 

We went over to Boulder to catch up with longboard master Mark Riley. He said he wanted to “rip this mellow stretch of road”…. Mellow? Maybe for you dude! This guy can do it all on a longboard. He can cruise, shred the skatepark, bomb hills, and slide a damn longboard like nobodies business. He does all this on Never Summer Longboards equipped with NSA longboard wheels. We’re flattered.

 

Chris Corning has been riding for Never Summer since he was 8 years old. His dad, Brook Corning, called Never Summer and told us he wanted to give his son, 11 year old Never Summer Team Rider, a real world view. We were told he had a total of one day of experience interning at Community Skate and Snow in Arvada. 11 years old…one day of experience…and we don’t have to pay him…if he works half as hard as he snowboards he’ll be our best employee. He’s HIRED!

Big ups to Brook and Laura Corning for raising this kid to be humble, respectful, and appreciative of all the things he’s received in life! Here’s a look at what he did during his day of hard labor:

 

These guys rip! Mark Riley shredding the Never Summer Soldier DT Longboard and Stephan Reinhardt on the Never Summer Revolt. If you are an aspiring longboarder watch this edit… This is how it should look after years and years of practice!

 

Cameron Lawrence having some fun on the Never Summer Descent V2 longboard! The Descent V2 is everything you’ve come to love about the Descent but now has a redesigned shape and includes the addition of functional nose and tail kicks. Kicks it up an notch for certain…

 

The Concrete Wave Passport Program is designed to get people educated about nonprofit organizations at the 2011 Vans Warped Tour. If you’re attending Warped Tour this year head over to the Concrete Wave booth and pick up a passport. Visit some nonprofits, get educated, get your passport stamped, and then head back to the Concrete Wave booth to be entered to win prizes from Concrete Wave, Never Summer and a host of other companies.

 

At Never Summer Industries we enjoy a close relationship with our retailers and consumers. We revel in the fact that when you buy a Never Summer that board comes with a sense of pride and ownership in Never Summer. We thought we’d let you have a look behind the scenes at the people who make it all happen along with some of the benefits they enjoy.

Stay tuned for more profiles in the coming weeks!

 

 

 
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Never Summer Industries
Never Summer’s reputation of quality and durability began in the early years of snowboarding. Designing and building snowboards since 1983 has given us years of experience in testing and perfecting our snowboard designs and construction methods. We’ve recently taken this experience building snowboards and brought it to the world of longboarding. The end result of our experience coupled with a close working relationship with the world’s leading raw materials manufacturers and engineers allows us to bring you the most durable, high performance boards on the planet! Each board is carefully handcrafted in our Denver, Colorado factory to precision tolerances. Our domestic manufacturing and our ability to improve upon existing technologies resulted in Never Summer being awarded the first patent on any type of hybrid camber technology. We allow only the world’s best snowboard shops to sell our products. Focusing less on excessive promotion and hype, and more on using the highest quality materials, craftsmanship, and customer service has made Never Summer the world’s premier independent board company.

~Tracey and Tim Canaday

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